In the 1980s Tom Wolfe coined the term "masters of the universe" for Wall Street's elite. Then deal makers were pioneering the leveraged buyouts and corporate raiding techniques of that colorful era. Times have changed, tactics have changed. But today merger and acquisition activity goes on at a rate far greater than anything seen in the eighties.
A thoroughly updated second edition of the global bestselling book Asian Brand Strategy, Martin Roll provides a comprehensive framework for understanding Asian branding strategies and Asian brands, based on new research and supported throughout by a wealth of new case studies.
That Used to be Us: How America Fell Behind in the World It Invented and How We Can Come Back adalah buku nonfiksi karya Thomas Friedman, kolumnis dan penulis New York Times pemenang Hadiah Pulitzer, dan Michael Mandelbaum, penulis dan dosen kebijakan laur negeri di Universitas Johns Hopkins.
Conventional wisdom tells us to try harder, be more innovative, take more risks - and almost every company tries. Only a tiny percentage of management teams settle for sticking to their core businesses and declining gracefully as their business matures. In reality, at least ninety percent of business attempts fail. Andrew Campbell and Robert Park's The Growth Gamble.
The first half of The Age of Turbulence is an autobiographical chronology of Greenspan's life that shows readers the people and circumstances that helped shape and guide Greenspan—from hours of clarinet and saxophone practice to living-room philosophy with Ayn Rand.
Ungkapan yang menyatakan bahwa "sains dan teknologi Barat adalah sosok berwajah ganda" tampaknya lebih tepat ketimbang ungkapan lain, "sains dan teknologi Barat tak ubahnya seperti pedang bermata dua". Ungkapan pertama secara sadar mengakui bahwa sains tidak bebas nilai; selalu ada pemihakan dan distorsi, secara diam-diam maupun terang-terangan, yang bisa dilacak dari kerangka epistemologis yan…
Anda sering keliru dibaca orang, sehingga Lippo sering bermasalah. Banyak orang menilai suatu perusahaan itu agresif atau konservatif. Seolah-olah suatu perusahaan yang konservatif itu baik, yang agresif tidak baik. Suatu perusahaan harus dua-duanya. Artinya jika sudah menetapkan suatu bidang yang ingin dikerjakan, di bidang itu dia harus lebih agresif dari orang lain
Kontroversi budaya massa ternyata tidak sekadar tertuju pada kitsch saja. Para kritisi memandang budaya massa dan komunikasi secara lebih makro pada tingkat politis, ekonomis, dan sosiologis
Buku dalam gambar berjudul Manajemen Pemasaran (Marketing Management) karya Philip Kotler, yang merupakan buku teks standar emas di bidangnya. Buku ini membahas secara komprehensif konsep-konsep dasar dan praktik pemasaran modern.
Acclaim for The Education of a Speculator, a provocative and penetrating look into the mind, the soul, and the strategies of one of the most controversial traders of all time